PRESS RELEASE: King Cake Hub's Season Three in a new Location!


Mid-City’s Broad Theater (636 N Broad St) will host the Carnival pop-up for 2021 featuring over 60 varieties of king cakes, new bakery partners and expanded pickup and local delivery options.


NEW ORLEANS, LA- December 15, 2020- Will Samuels, owner of the King Cake Hub, announced the retail King Cake shop will have a new location for the 2021 Carnival season. “The Mystere Mansion has been a great host to us during the last couple of years but because of scheduling conflicts they were not able to commit for the upcoming season,” said Samuels. He continued, “We are delighted to have a new partner with Mid-City’s beloved neighborhood Broad Theater. The moment we learned of their temporary closing we reached out with a proposal to host us and we are confident it will be a perfect fit. There is plenty of parking, a huge retail area and a great opportunity for programming partnership with their new outdoor venue The Broadside.”

The third season of the King Cake Hub will include additional bakery partners and new king cake offerings. “I was about to finalize our king cake menu for the printer when I received an email from Brennan’s restaurant saying they were starting to sell king cakes for the first time in their 75-year history and asking if we were interested in carrying them. It was a ‘Stop the Presses!’ moment,” said Samuels. The beloved French Quarter institution will offer a traditional, a chocolate “Black & Gold”, and a Strawberry Cream Cheese king cake. In addition to Brennan’s, Breads on Oak and Gracious Bakery will join King Cake Hub’s elite group of bakery partners for 2021 and NOCCA has partnered with Steve Himelfarb of the now-shuttered Cake Café to offer the bakery’s popular Goat Cheese and Apple King Cake as well as a brand-new Café-Au-Lait king cake filled with cream cheese and three kinds of New Orleans’ own French Truck coffee.

Strawberry Cream Cheese King Cake from Brennan's

With the new reality under which Carnival 2021 will be celebrated, King Cake Hub’s “Quarnival” aims to enable the ease of reveling in place through expanded same-day pickup options as well as local delivery throughout the New Orleans area via DoorDash. In addition, King Cake Hub will offer a selection of favorite frozen Mardi Gras foods which can be heated and served at home from local restaurants including Katie’s, Francesca’s and Gabrielle’s. King Cake Hub’s new 24-7 online tv channel presents a rotating variety of new and classic New Orleans programming including livestreamed concerts, entertainment shows, cooking, sports/exercise, comedy, history, education, and the arts. Throughout Carnival the channel will present videos of classic Mardi Gras parades and events on their respective parading days.

Mardi Gras TV

Through bakery partners, participating restaurants, the Broad Theater and other participating companies King Cake Hub provides important financial support for over twenty local businesses and contributes significant local tax revenue for the City of New Orleans.

King Cake Hub will be open daily from 8:00am until 6:00pm beginning January 6 through Lundi Gras. On Tuesday, January 5, from 6:00pm until 10:00pm the DoorDash portal will be open so that revelers can have king cakes in hand to celebrate the start of the Carnival season. King Cake Hub will host a Carnival Kickoff on Wednesday, January 6, 2021 from 8:00am-10:00am at the outdoor Broadside venue, 600 N Broad St, featuring Benny Grunch and the Bunch, Professor Carl Nivale, Grand Marshal Marty Graw and the cutting of the ceremonial first piece of king cake. Masks will be strictly required for admission to the event and for entry into King Cake Hub. For more information visit, or email Details will also be available via King Cake Hub’s social media sites on FacebookTwitter, Pinterest, Instagram and YouTube.